Here was the assignment;
"My co-worker and I need to figure out the best way to model parts found in car assemblies. 
The latest is a interior car panel, and an un-named metal part."

===================================

Start with the image in Max, create a box,

Add more segments to the box, Bend, Edit Poly, Sub-Object Bevel faces at ends out, tweak in Edit Poly,

Edit Poly, Sub-Object face select, inset, push faces down,

Edit Poly, Sub-Object, select element, mesh smooth,

Create cylinders, & Compound Object, Boolean ( sp? ) -cut out,

add Unwrap UVW modifier

Render to Texture,

Create Brake Texture map

Apply material to mesh, -used with Bump map, & Render

Photo:

You can see the specular levels need to be tweaked ( -the scale, dimensions are 'eye-balled' -not exact ).

added a TurboSmooth modifier, 2 levels

Render,

Here's the Max file, PhotoShop Texture, etc.

http://jp.joshpurple.com/brake.zip

    By no means is this the best way to do it, just one way-
and, this was pretty quick - less than an hour.

    Thanks!

MUG Rocks!